Client: Supremo casino Design type: Digital design for web As an in-house graphic designer for Supremo my main responsibility was to deliver a variety of web graphics, including promotional banners, marketing materials for affiliate websites and game thumbnails, some of which you can see below.
Brief: Deliver eye catching designs, full of vibrant colours, while communicating the promotion deals in a comprehensive way and stimulating the customers to play particular games.
One of the most recognisable elements of Supremo’s brand identity was their mascot Bad Bunny. Hence, he was often a main figure in some of the branded materials. The main challenge when preparing such assets was to express the Bad Bunny’s persona through the visuals and keep the creative’s style bold, playful and masculine.
And finally some examples for on brand thumbnails. Main pillars for these designs were: colourful gradients, focus on main character/ symbol and lots of light.
